Generational Hiring in the K-12 Sector: Winning Brand Strategies to Attract Diverse Talent
Florida Education Leadership Standard 6
As Baby Boomers, Gen X, Millennials, and Gen Z coexist in the workforce, understanding generational differences is key to successful hiring and building positive school culture. Analyzing current workforce statistics and using insights from top brands and K-12 case studies, we’ll uncover effective strategies to attract, hire, and retain talent across generations.
Uncover how generational understanding can help you build a diverse, inclusive, and dynamic workforce, leading to improved employee satisfaction and a more effective school environment. Equip your school district with winning strategies to attract and retain a multigenerational workforce, directly improving your overall school performance.
TAKEAWAYS:
- Understand generational drivers to develop better-targeted recruitment and retention strategies based on generational drivers. Attendees will learn the distinct characteristics, motivations, and values of each generation in the workforce (Gen Z, Millennials, Gen X, Baby Boomers) - including insights into career goals, work-life balance priorities, and how each group prefers to engage in the workplace.
- Attendees will gain strategies for building a culture that values and leverages the strengths of all generations. The webinar discusses shared values like ethical leadership, diversity, and employee well-being that are important across all age groups, fostering a more engaged and collaborative workplace environment.
- Learn actionable strategies for retention. Real-life examples from K-12 districts and corporate settings will equip attendees with practical steps to improve employee satisfaction and reduce turnover. The session highlights programs like career mentoring, skill-building, and recognition initiatives that keep employees engaged and loyal to their organizations.
About the Speaker:
Molly McGowan Gorsuch, APR
Director of Client Engagement
Molly is the liaison between education leaders and the agency, connecting the K-12 community with services designed to accelerate performance and market position. She leads content and partner engagement strategy and is a frequent conference presenter and podcast/blog guest.
You must be a current full-service FASA member to participate for Free! Not sure what membership you have? Login Here (non-member tickets available FOR $20.00) Please reach out to Brandi Morris at Bmorris@fasa.net if you want to become a member or for membership questions call 850-224-3626.
Aligned to the Florida Education Leadership Standards (FELS): Standard 6
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